Michollo

Michollo is a leading Spanish platform for discovering the best online deals and exclusive discounts, visited by more than 25 million users per year. It has built one of the largest bargain-hunting communities in Spain, helping users save money through curated daily offers across technology, lifestyle, and retail categories. You can visit the platform at Michollo.com.

During my time at Michollo, I was responsible not only for maintaining and optimizing the website, including SEO strategy, content management, and technical performance, but also for managing its social media presence with over 1 million followers across various platforms. I coordinated partnerships and collaborations with influencers, negotiated brand deals, and helped grow Michollo’s online visibility and engagement through data-driven campaigns and creative digital initiatives.

My role combined both technical administration and digital marketing leadership, ensuring the platform’s scalability and reach continued to expand in a competitive market. Michollo’s success and influence were later featured in La Voz de Galicia , highlighting its impact on the Spanish e-commerce ecosystem.